Starburst lollies discontinued in Australia

The Starburst lollies range has been discontinued in Australia.

The popular fruit-flavoured chews, snakes, jelly babies and more have started to disappear from supermarket shelves after Mars Wrigley stopped importing the lollies in recent months.

A Mars Wrigley spokesperson said the decision was made in an effort to focus more on products made and manufactured in Australia.

"We regularly review our Mars Wrigley product range to ensure we're offering our consumers great tasting products that are also great value for money," the spokesperson said.

"Our Starburst products are imported from Europe and like many businesses that are importing products from overseas, the brand has been exposed to supply chain difficulties and rising cost pressures over the last two years."

IN OTHER NEWS:

"After reviewing all options, we've made the difficult decision to discontinue the brand in Australia from June 2022.

"As a proud Australian manufacturer for more than 60 years, we are taking this opportunity to prioritise and invest in the brands and products we make locally in Australia such as M&Ms, Malteasers, Skittles, Snickers, Extra and Eclipse."

Back in 2018 some supermarkets stopped stocking Starburst products due to "poor sales".