Members of the community are invited to be part of the council's stakeholder workshops to help shape the branding and naming of the new Batemans Bay Regional Aquatic, Arts and Leisure Centre.
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Brand design specialist CITIZEN is working with the council and will host a series of workshops to share initial ideas and gain community feedback.
CITIZEN has been involved in the development of many iconic brands, including the National Museum of Australia, Vivid Festival, Australian Olympic Committee, Virgin Mobile and Western Sydney University, to name a few.
Eurobodalla Council's planning director Lindsay Usher said branding and communications would be an important element of the new centre.
"The Batemans Bay Regional Aquatic, Arts and Leisure Centre has only ever intended to be the development project name," he said.
"The task now is to develop an engaging brand for the centre that will last for many years, attracting visitation from both locals and tourists alike."
Three workshop sessions will be held on Tuesday, February 2 (1-2pm, 4-5pm or 6-7pm) and two sessions on Wednesday, February 3 (9-10am or 11am-noon).
To register email your preferred session to Stephen.phipps@esc.nsw.gov.au by Tuesday, January 19.
Due to COVID-safe requirements, numbers are strictly limited and bookings are essential.
The council said representatives from more than 90 potential user groups that attended stakeholder workshops in 2018 and 2019 to focus on the centre's design have been sent written invitations and will receive priority to attend.
"Limited spaces are available for other community members; these will be allocated on a first-in, best dressed basis," a council spokesperson said.
For more information about the project visit www.esc.nsw.gov.au/mackaypark